Email templates
Copy the subject, copy the body, paste into your email system, fill the {brackets}. Each one is written for your industry’s rules.
Ready to send
New partner introduction
Subject: A lending partner for the deals that don't fit the box
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Hi {first name},
Quick introduction — we specialize in the loans most lenders turn away: investors qualifying on rental income, self-employed borrowers, short-term rentals.
If you've got a client who doesn't fit the standard box, send me the scenario — I'll tell you straight whether we can do it and what it takes.
Best,
{your name}Past-client check-in
Subject: How's the property performing?
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Hi {first name},
Just checking in — how's the property treating you?
If you're thinking about the next one, or rates have you wondering about a refi, happy to run the numbers with no obligation. And if you know another investor who needs a lender who actually understands rental income, an introduction is the best compliment we can get.
Best,
{your name}Review ask (after closing)
Subject: One small favor?
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Hi {first name},
Congratulations again on the closing! If the process earned it, a quick Google review would mean a lot — it's how other investors find us.
{review link}
Thanks for trusting us with it.
{your name}Need one written for you?
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